Looking in the Right Direction

Tuesday, September 21, 2010

The Harvard Business Review has an interesting short article on storytelling and journalism: When Storytelling Isn't Enough.

Reporters have become storytellers, looking for the meta-narrative and interviewing one another rather than reporting.

When people are looking in the right direction, things change, writes the author, Jimmy Guterman. I like this quote a lot.

I think this applies to user experience methods such as usability testing as well. You have to look in the right direction to observe what really matters.

About This Blog

This blog is a companion to the UX Storytellers project. You will find everything that's currently going on, what has happened so far and what is planned for the future.

Learn through storytelling

The best way to learn is through listening to stories. The best way to teach is through telling stories. Are you a UX Expert with stories to tell? We would love to hear your story.

Famous Quotes

The universe is made of stories, not atoms.
Muriel Rukeyser

There have been great societies that did not use the wheel, but there have been no societies that did not tell stories. Ursula K. LeGuin