Sunday, August 7, 2011
Traditional narrative theory came from studies into folk tales and fairytales. These types of stories are primarily concerned with character function and plot development. We can’t just take these and apply them to the web: when would we ever design a website with a clearly defined hero and villain?
What we can take from these stories is how a set of conventions exist for each media. This consistency will help audiences engage with, and understand your story.
The article is a nice little intro to Storytelling. You might like it.