Friday, April 1, 2011
When I was a little child, I had a dream job ... or actually a dream agency. A place where I wanted to work once I had grown up: at the Amsterdam company LOST BOYS (founded in 1993, the name came from the story of 'Peter Pan', who showed the Lost Boys that using your imagination can take you anywhere. ‘If you think you can fly, you can fly…’).
Well, nowadays LOST BOYS are LBi - a network of 26 offices in 16 countries.
So what? Is this good or bad? Well, how do I know? But what I know is LBi is into Storytelling - and this is good. On April 14, they are having their Brands and the art of storytelling event. In London.
The event is invitation only. But perhaps you've some luck. Should be fun. Definitely.