Tuesday, July 27, 2010
Ever heard about it? I hadn't.
Sounds like a great adventure to me...
A few years ago I started thinking about an entirely new way to tell a story, far different from traditional TV. I didn’t just want to talk about “saving the world” in fiction, I wanted to create a narrative that spilled out into the streets. One that you could live inside of for a while. How cool would it be, I thought, to create a story that exists all around you all of the time? — On your laptop, your mobile phone, on your sidewalks, as a secret message hidden in your favorite song or while standing at the bus stop on your way to work. And, taking it further, what if your participation over a few weeks or months actually impacts the story’s development and creates positive change in the real world because a philanthropic mission is integrated into the narrative itself?
But what is it all about?
First, there was a movement—actually an unmovement: people were officially stating they are not a member. Not a member of what?
Then, step by step, little tasks began to appear. Small puzzle elements telling a bigger story.
I guess the question now would be: are you part of the Conspiracy For Good?